Dacby Update | Shark Tank India Season 4

Dacby is a Gurugram-based online marketplace for buying and selling pre-owned electronics — gaming consoles (PlayStation, Xbox, Nintendo Switch), cameras, VR headsets, iPhones, graphics cards, and other premium tech. Founded by Ayush Chauhan, an IIT dropout from Kanpur, Dacby was born from Ayush’s personal frustration with the lack of a safe, trusted platform for second-hand gaming gear in India.

What started as a simple game-trading idea has grown into a quality-checked resale platform where every product goes through strict verification before reaching the buyer.


Dacby on Shark Tank India Season 4

Ayush Chauhan appeared on Shark Tank India Season 4, Episode 11, pitching before sharks Peyush Bansal, Anupam Mittal, Namita Thapar, Aman Gupta, and Ritesh Agarwal.

Ask₹75 Lakhs for 2.2% equity
Valuation₹34.09 Crore
DealNo deal
SeasonSeason 4, Episode 11
Sharks PresentPeyush Bansal, Anupam Mittal, Namita Thapar, Aman Gupta, Ritesh Agarwal

The Pitch

Ayush walked into the Tank with a clear problem statement: gaming consoles costing ₹50,000+ become near-worthless after just a few games, yet there’s no reliable platform for Indian gamers to safely buy or sell them. Dacby was his solution — a trusted middleman handling verification, quality checks, and secure transactions.

At the time of the pitch, Dacby was processing around 900 orders per month with ₹30 lakh in monthly revenue. However, the company was running at a monthly loss of ₹5–6 lakh. Ayush also revealed he had just ₹4,000 left in his bank account — a moment that went viral after the episode aired.

The backstory Ayush shared was equally dramatic. He had originally co-founded Dacby with two friends, convincing them to drop out of IIT with him. When those co-founders later wanted to exit, Ayush paid them ₹20 lakh to buy them out — money he had to borrow, ultimately taking it from his father.

Before the Shark Tank appearance, Dacby had raised ₹1.2 crore in September 2022, followed by ₹37 lakh in June 2023, and a ₹50 lakh convertible note from Startup India in November 2023.


What Did the Sharks Say?

Anupam Mittal stepped out first, calling the market too small. Namita Thapar and Peyush Bansal also passed. Aman Gupta was critical of Ayush’s decisions — leaving IIT, paying out co-founders, taking investor money — and suggested he was not yet ready to be an entrepreneur.

Ritesh Agarwal, however, was visibly moved. Namita noted that Ayush reminded her of Ritesh in his early days. Rather than invest in the business, Ritesh offered Ayush a personal grant of ₹10 lakh through his family office fellowship program — not as equity, but as personal support to help him stabilise his finances.

No equity deal was made, but Ayush walked out with Ritesh’s fellowship and a wave of public attention after the episode aired.


Dacby After Shark Tank India

The Shark Tank appearance turned out to be a turning point — not because of the money, but because of the scrutiny.

After the show, Dacby made a deliberate decision to stop chasing fundraising and instead fix its fundamentals. The team tightened costs, streamlined operations, and adopted a profit-first model. Operating with a lean team of around 25 people, the company focused on improving sourcing, refurbishment quality, and resale execution.

The results were significant. Dacby grew its monthly revenue to ₹1 crore and turned profitable, recording ₹8 lakh in monthly profit. Ritesh Agarwal himself acknowledged Dacby’s turnaround publicly on social media, highlighting the contrast between where the company was during the pitch and where it stands today.

The episode also had an immediate viral effect — Dacby’s website traffic grew 20x after the show aired, as confirmed by Sony LIV.

In 2023, Dacby was featured in Forbes India’s Top 100 Startups to Watch, well before the Shark Tank appearance.


Current Status (2025–2026)

Monthly Revenue₹1 Crore
Monthly Profit₹8 Lakh
Team Size~25 employees
ProductsGaming consoles, cameras, iPhones, VR devices, graphics cards
Websitedacby.com

Dacby is now one of the cleaner post-Shark Tank India success stories — a company that didn’t get the deal but used the experience to build something sustainable.


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